Freemium sales model for SaaS businesses - examples

SaaS Pricing: Lessons from 4 Pricing Changes

In under a year, we've changed pricing for our SaaS product four times. Here's a deep dive into each attempt, our mistakes, and what we learned.

Dropbox vs Box Comparison

Dropbox has filed its S-1, but comparisons with Box, Atlassian, and Slack demonstrate how difficult it is to tell just how good its business is.

5 Interesting Learnings from HubSpot as It Approaches $1 Billion in ARR | SaaStr

We kicked off our 5 Interesting Learnings series with "newer" SaaS companies for the most part, and learnings as they IPO'd: 5 Interesting Learning...

Figma - pricing model

The Cost Of Free Doughnuts: 70 Years Of Regret : Planet Money

When the Red Cross began charging soldiers for snacks during World War II, it learned a painful lesson in the economics of free stuff. "So for a...

Unpacking 5 of Atlassian’s Most Unconventional Company-Building Moves | First Round Review

Former Atlassian President Jay Simons shares the go-to-market and product strategies behind their success.

How Atlassian Built a $10 Billion Growth Engine

“We’ve had a lot of smart people who wouldn’t join the company or give us money or advise us because [our business] made no sense to them.” — Mike ...